It is a capital mistake to theorize before one has data.
— Sir Arthur Conan Doyle

VonClaro - Embrace Your Data.

Waterloo Ontario Marketing

Process You Can Depend On

The VonClaro process begins with a full technical audit that will help us put the systems and processes in place to ensure your campaigns run smoothly. Areas of focus include:

- Lead / Conversion Attribution Tracking

- Resource Allocation / Security Clearance

- Data Exchange Protocols / Tools

- Outstanding Penalties or Quality Issues

With those processes in place, we’ll then work together to create a strategic plan and build out the necessary campaigns and assets to follow it. 

Finally, upon signoff and launch, we’ll focus in on ongoing analysis, management and optimization and reporting. With 100% transparency at every step, you remain connected to your results.


seo agency results

We don’t believe in smoke and mirrors when it comes to digital marketing. Successful strategies and campaigns for our clients can only be built through deep planning, open collaboration and vigilant analysis to understand which initiatives are driving results and which ones aren’t.

At VonClaro, we’ve built our business on the art of empirical attribution. Here’s a bit more about how we work.

Professionalism You’re Looking For

We believe in full transparency, which means we work closely with your team at every step – from defining goals to launching campaigns to reporting on performance and results. Any knowledge or insights we gain are shared openly, so your team benefits from our discoveries.

In addition, VonClaro does not claim ownership over any marketing assets created as part of our engagement, so you maintain 100% rights to all your digital collateral.

VonClaro Marketing Process

Security You Can Trust

With the time and money you invest in your marketing strategies, the last thing you want is to give away your tactics to competitors. Digital marketing espionage is a bigger threat than you may realize, but chances are, if your marketing strategies are strong, your competitors already have it on their radar.


VonClaro is the rare agency where digital marketing and data security come together. Founded by digital marketing strategist Rob T. Case and Internet security specialist Tristan Bolton, we are dedicated not only to delivering successful marketing strategies, but also to ensuring the secrets of your success are kept safe, sound and far away from the eyes of prying competitors.

VonClaro Marketing Agency

Rob T. Case

CEO/Chief Strategist

Rob T Case CEO

Rob T. Case is a 15-year veteran of the digital marketing industry, with expertise in advanced PPC, SEM, SEO and Social Media geared to small companies and multi-million dollar enterprises alike. His resume is splashed with industry accolades and achievements, most recently serving as 1 of 4 selected judges for the 2014 Google Search Excellence Awards and holding the role of Director of Performance for a 2015 Google Search Excellence Award Winning team.

In VonClaro, Rob has built an agency that brings together the two fundamentals that have fueled his career – deep expertise in digital performance management and a true passion for helping companies create the strategies, efficiencies and procedures that lead to big results.

When he’s not at the helm of VonClaro, you’ll find Rob contributing to the SEMRush blog and serving as one half of the radio show and podcast, “The Rob and Tristan Show”.


Tristan Bolton

COO/Data Security

With a client list that boasts government agencies and Fortune 100 companies, as well as a portfolio of thriving companies in the tech sector, Tristan Bolton brings over a decade of technology experience and expertise to VonClaro, specializing in virtualization, cloud computing and network security

In his role as COO, Tristan oversees day-to-day operations, with an emphasis on the security and safety of client data. 

In his spare time, Tristan lends his voice as the other half of the “Rob and Tristan Show” podcast, and is also the co-founder of both BoltonSmith Inc. and REFbox Ltd. 


Becky Danaher

Senior Accounts Manager

Becky Danaher Account Manager

With a background in both business and marketing, Becky Danaher is a natural at diving into the needs of VonClaro clients and formulating the digital marketing strategies that will help achieve them.

In her role as Senior Accounts Manager, she leads members of the VonClaro team in campaign planning and management, execution of SEO strategies and more, while also maintaining close relationships with clients to guarantee satisfaction and ensure that projects, budgets and results stay aligned with business goals.


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