To achieve success and get the most from your marketing plan, you must build in marketing techniques that are effective, efficient and based on proven strategies. But where do you begin?
With so many websites requiring direct user interaction, secure connections are essential for ensuring the safety and privacy of user data. In this article, we’ll discuss the importance of secure links.
This guide provides the reader with an authoritative and empowering plan of action for content creation and optimization, so you can create content that not only performs well, but is also helpful and of value to readers.
Targeting and segmentation are effective tools that enable companies to locate and interact with their most pertinent audience, maximizing the effectiveness of their marketing initiatives.
When devising a social media marketing strategy, it’s important to do proper research with regards to the social media platform where you will launch your social media campaign.
Dubbed as the future of digital marketing, UGC or User-Generated Content is a marketing trend that small and even more established businesses are adopting.
Search engines rank websites based on the quality of their content. The major consideration is that websites should be informative, relevant and original content.
Marketing based on data is one of the most effective strategies that has emerged in recent years. It leverages analytics to influence and optimize marketing efforts.
Your conversion rate is one of the most important metrics you should track. This figure is what will tell you whether your marketing efforts are working or whether you need to rethink your strategy.
Have you heard about the term micro influencers dominating headlines through your social media feeds worldwide? By the end of this article, you’ll understand how they can help you achieve significant results with your marketing efforts.